Page Layouts

Layout Specifications

The following pages give layout specifications and show examples of many common Cleveland Clinic brand communications. When designing materials, follow these specifications as closely as possible and refer to the examples for guidance on the placement of the visual elements.

Standard Finished Sizes:
Letter-8 ½” X 11”
Legal-8 ½” X 14”
Slim Jim–4″ X 9″
Medium sized brochure–Folded 6″ X 9″ or 5 ½” X 8 ½”

Postcards–4 1/4″ X 6″ , 6″ X 9″

Invitations / Physician Announcements / Panel Card Invitation–5″ X 7″ with A7 envelope
Folders-9” X 12”

Layout Specifications: 8½” x 11” Grid

The exhibit demonstrates basic grid specifications for standard letter formats. When designing communications in this format, follow these specifications as closely as possible.

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Layout Specifications: 8½” x 11” Grid – Applying Elements

Note: The Cleveland Clinic Grid is based on 3 equal bands that divide the top half of the page into thirds. When a single band is used, the logo is always vertically centered in the middle of the band. If two bands are used, the logo is always vertically centered in the top band.

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Layout Specifications: 8½” x 11” Grid – Small Band

 

Layout Specifications: 8½” x 11” Grid – Large Band

 

Layout Specifications: 8½” x 11” Grid Band – Cleveland Clinic Children’s

 

Layout Specifications: 8½” x 11” Collateral Examples

The examples below show a number of design variations for Cleveland Clinic and Cleveland Clinic Children’s collateral.

Note: When using the Cleveland Clinic Children’s logo, actual size should be 3.25″ in length.

ClinicalPersp-2016
BreastHealth-2016

 

Layout Specifications: Slim Jim 4”x9” – Option 1

The exhibits below demonstrate basic grid specifications for Slim Jim formats. When designing communications in this format, follow these specifications as closely as possible.

Note: When using the Cleveland Clinic Children’s logo, actual size should be 3″ in length.

 

Layout Specifications: Slim Jim 4”x9” – Option 2

Note: When using the Cleveland Clinic Children’s logo, actual size should be 3″ in length.

 

Layout Specifications: Slim Jim 4”x9” – Alternate

Alignment title is flush left with the mark to accommodate a longer title.

Note: When using the Cleveland Clinic Children’s logo, actual size should be 3″ in length.

Layout Specifications: Brochure 6” x 9”

The exhibits below demonstrate basic grid specifications for brochure formats. When designing communications in this format, follow these specifications as closely as possible.

Note: When using the Cleveland Clinic Children’s logo, actual size should be 3″ in length.

 

Layout Specifications: Brochure 5½“ x 8½”

Note: When using the Cleveland Clinic Children’s logo, actual size should be 3″ in length.

 

Layout Specifications: Postcard 9” x 6”

The exhibits below demonstrate basic grid specifications for postcard formats. When designing communications in this format, follow these specifications as closely as possible.

Note: When using the Cleveland Clinic Children’s logo, actual size should be 3″ in length.

 

Layout Specifications: Postcard 6” x 4¼”

Note: When using the Cleveland Clinic Children’s logo, actual size should be 3″ in length.

 

Layout Specifications: Mailer 5” x 7”

The exhibits below demonstrate basic grid specifications for mailer formats. When designing communications in this format, follow these specifications as closely as possible.

Note: When using the Cleveland Clinic Children’s logo, actual size should be 3″ in length.